ROOM 1015 is the brand that turns counterculture into perfume.

ROOM 1015 was born from the alliance between a musician and a pharmacist; Michael Partouche, alias Dr. Mike. His life between stages and formulas led him to find in perfume a means of radical and personal expression, as intimate as a song and as powerful as a well-played guitar riff.

ROOM 1015 is a brand that captures the soul of counterculture, transforms it into aroma, and bottles it. Each perfume is a tribute to the movements that broke rules, to the places that marked an era, to the characters who made history without asking for permission. From psychedelia to transcendental meditation, from punk to the lucid excesses of the seventies.

The name comes from the most infamous hotel room in rock: room 1015. Where guitars flew out the window and the night had no end. There arises a fragrance collection that does not seek to please everyone, but to resonate with those who feel that perfume can also be a statement.

ROOM 1015 is a manifesto in the form of fragrance. Free, nostalgic, vibrant. For those who continue to believe in the power of art as a refuge, perfume as identity, and memories as sacred territory.