Discover BYREDO at Abanuc

BYREDO is a European luxury brand founded in Stockholm in 2006 by Ben Gorham, with the ambition of translating memories and emotions into products and experiences

In contrast to Scandinavian aesthetics ,BYREDOhas clear ethnic influences because of Ben Gorham's Indian background, coupled with important links to creativity ,art and lifestyle ; and has established aunique position in the marketplace.

BYREDO is reinventing the world of luxury through a new approach, where creation is led by emotions, expressing a full and unlimited brand universe. It is a brand that conceives objects using the highest quality materials available and high-end design details to drive a renewed approach to modern luxury.

BYREDO creates and develops a range of products such as fragrances, home, leather goods and accessories, and is sold in more than 40 countries in an exclusive, very high-end network around the world. We believe that through creativity, we can develop timeless, meaningful and inspirational products for people and their lives