The rose, the 'queen of flowers'.

The rose, a flower native to Persia, has always been highly valued both for its aesthetic beauty and because for centuries it has been mentioned in poetry and given as a gift as a symbol of love, friendship, sweetness and purity.

In perfumery it is a highly appreciated and valued ingredient considered a timeless classic that will never go out of fashion.

Of the thousand and one varieties of roses that exist around the world, the most commonly used in perfumery are the rosa damascenaand the rosa centifolia.

It is an ingredient that enhances all facets of the compositionof any perfume resulting in an olfactory explosion of quality, volume and with a lot of diffusion.